Traq

A subscription and budget tracking app

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UX Designer

Figma

Impact

Improving people's financial health and awareness on excessive subscription spending.

The Problem

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Source: Pexels.com

A fictional company wants to solve people's problem that are struggling to track their subscription expenses and improve their overall financial health

Goal

  1. Create high fidelity designs in 2 weeks

  2. Establish an information architecture

  3. Create a responsive design that is adaptable to an apple watch.

I. Discovery

As my second capstone project at Springboard's UI/UX Design Bootcamp, I was given the following information:

Users

  • Don't have effective communication about events

  • Need an incentive to attend events cost-effectively

  • Between the ages of 32–55 years old

  • Equal split between men and women

  • Use phones and desktop applications equally

Brand

  • Trusted friend that cares about helping people and making a difference in the world

  • Caring, familiar, humorous, optimistic

II. Define

Based on the information that I had, I established a roadmap that will help me complete this project in 90 hours spread across 19 days.

Day 1: Roadmap, Style Guide, and Logo Design

Days 2 to 3: Competitive Analysis

Day 4: Information Architecture

Day 5: Userflow

III. Design

Day 8: Wireframes

Days 9 to 10: Usability Testing (Low Fidelity)

Problem:

In the dashboard page, the users were confused about the fraction “$109/$150” where “$150” is in a smaller text.


Solution:

Remove “$150” and change the header to “$109 due this month”

Problem:

In the subscription page, users did not understand the graph being illustrated.


Solution:

Provide a description about the graph being displayed.



Problem:

In the subscription page, users did not understand the graph being illustrated.


Solution:

Provide a description about the graph being displayed.

Problem:

In the subscription page, users did not understand the graph being illustrated.


Solution:

Provide a description about the graph being displayed.

Days 11 to 15: Mockups

Day 16: Prototype

Days 17 to 19: Usability Testing (High Fidelity)

In the dashboard, remove the "+1" from the "new subscription this month" notification

In the dashboard, remove the "+1" from the "new subscription this month" notification

In the dashboard, remove the "+1" from the "new subscription this month" notification

Enlarge the texts and card size of the Financial Resources card.

Enlarge the texts and card size of the Financial Resources card.

Enlarge the texts and card size of the Financial Resources card.

Prioritize displaying subscription statuses first.

Prioritize displaying subscription statuses first.

Prioritize displaying subscription statuses first.

Add a Bill and Pay page

Add a Bill and Pay page

Add a Bill and Pay page

IV. Deliver

This project was not handed-off to a development team as this was a capstone project for my UI/UX Design bootcamp

Lesson Learned

This second capstone project was unique compared to the other projects I encountered through Springboard because the project provided me with user research, brand personality, and a target audience. In this situation, I needed to take the fictional company’s information and relate it to a mobile app design that best fits the company’s idea and goals. This time around, I took advantage of UI kits by putting different kits together in order to form Traq’s design. I learned the value of usability testing and how it was a crucial element to help adjust UI elements to improve the overall user experience, and also took in feedback from participants in order to help establish future goals for the product

Next Steps

In addition to the mobile prototype I designed, I also dove into designing a few high fidelity frames for the apple watch! Here you can see a mockup I designed for the dashboard, subscriptions, and unsubscribing screens.

jerandio@gmail.com

jerandio@gmail.com

jerandio@gmail.com